rich emollient used in the management of eczema, psoriasis and other dry skin conditions.


The Anaphylaxis Campaign has now been going for 20 years and have achieved so much in that time.
Anaphylaxis Campaign Logo
I remember reading about the charity in the Telegraph, some months after my first serious anaphylactic reaction and feeling complete panic hearing about David Reading’s daughter, who sadly passed away after an anaphylactic reaction to nuts.

I joined the society to find out more about what was happening to me and have found it such a useful resource over the years. They have a free help line and loads of events and information sheets on the website. I am proud to now be in a position to help the campaign in any way I can, whether that is speaking to journalists, organising support groups, fund raising, speaking to newly diagnosed adults or parents and speaking at and attending events.

To see what happened at the celebration party watch this short video. I’m there at the beginning and you have to watch right to the end to catch me again. Twice in one video!

Look out for Dr Bill Frankland, 102 year old allergy doctor. Amazing man.

Visit the charity website to find out more about joining The Anaphylaxis Campaign here.



An allergy and health writer and freelance copywriter, Ruth is passionate about helping those with allergies and food intolerances take control, embrace their condition, and learn to live with and love who they are. It can be very lonely finding you have allergies and discovering what helps you can be a life long journey. What works for one person won't work for another, so after trying nearly every allergy treatment under the sun and finding hours of research necessary to keep abreast of what's going on, Ruth started writing her blog, What Allergy? in April 2009. Ruth has life threatening allergies herself to all nuts, all diary, tomatoes and celery and knows first-hand what it's like to have an anaphylactic attack. Voted in the Top 5 UK allergy blogs by Cision UK in 2011, What Allergy is packed full of interesting articles, hints and tips and product reviews which are a must read for anyone with allergies, food intolerances or sensitivities, asthma and eczema. From subjects such as "What is celery allergy?" to "Surviving a holiday abroad with allergies", it's packed with useful and interesting information. You can register free for a weekly newsletter by visiting her website and also keep in touch by following her on Facebook and Twitter.

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