I am a mother of three fantastic children aged 14, 5 and 4 (my youngest child is a severe sufferer of eczema and has been since her toddler moments), and I have enjoyed a career in sales and marketing for twenty years. My career has spanned both the not-for-profit and in more recent years in the pharmaceutical industry, heading up the sales and marketing functions, where I have gained experience in rheumatology and extensive experience in dermatology, with a particular focus on acne, clinically dry skin, and eczema with an in-depth knowledge of emollients and topical preparations.

I am not a medic; I am a mum with many years’ experience of both industry and child, pushing for the best treatment and probably like you not giving up! I have also learned a few tricks along the way which may or may not work for you, but I am happy to share.